How To Boost Conversions Using Intelligent Testing and Tracking

Testing and Tracking web page conversions is often overlooked by internet marketers. Yet increasing your conversions can increase your profit by 500, 600 or even 700%

Testing for performance improvement is a method that far too few web marketers do. Ask any highly experienced online marketer, and you are going to hear the same thing every time. You can use testing to improve any sort of conversion from a sale to an opt-in. You can test landing and squeeze pages, site sales copy, sales letter copy, pre-selling copy, videos on squeeze pages, and even more.

For sales copy or squeeze pages, the best item to test first is normally the headline. Since the basic testing method involves A/B split testing, there will be no issues with it. This article will share useful information about testing and tracking.

Realize that you will have to do more than setting up a test. Whenever you read anything pertaining to testing, go ahead and presume you should perform tracking, also. You need to have a reliable tracking script installed so you can record when someone clicks on a link. You do not need tracking on squeeze pages, but it may be nice to see how many really click on the link. Very many people enjoy using Google Analytics for their tracking because it is powerful and free.

Here is a truth about writing copy – nobody gets the ultimate it can ever be right out of the gate. Website designs can contain design miscalculations that can seriously hurt your conversions. The highest paid copywriters on the planet never create the best copy they can the first time. What that means is the only way to make something the best it can be is through testing and optimizing. It really does not matter why most web marketers do not test, just make sure that you do.

For A/B split testing, you will make use of what is referred to a page rotator script . These are typically coded in PHP, and so you will simply append the PHP file extension after the URL being tested. After you have made a duplicate page with the modification to be tested, then you FTP to your web host and are all ready to start testing.

The rotator script serves a different page to every new visitor, and so you want to test or alter only one thing. Testing only one item is important because you should know what caused any conversion rate deviations. There is another method to evaluate more than one item at a time, multivariate testing, but that is somewhat complicated and we won’t talk about it in this article.

As an example, I had a product and promoted it using Adwords PPC, and then I started doing tests on it to boost conversion rates. The very first time I started advertising it, the sales copy converted less than 1%.

Then after less than four weeks, after modifications and testing, that sales copy converted at roughly seven percent. Have no question that testing and tracking your internet sites is the most sure and quickest way to realize greater results.

Hiring Out DoFollow Blog Comments

I get Google Alerts on the term “DoFollow Blogs” to keep up with what is going on in the dofollow blog world. For a while I’ve been seeing a number of people looking to hire someone to do their dofollow blog commenting for them.

I get Google Alerts on the term “DoFollow Blogs” to keep up with what is going on in the dofollow blog world.  If you don’t know about Google Alerts, I have written a post about how I use Google Alerts to monitor keywords.

For a while I’ve been seeing a number of people looking to hire someone to do their dofollow blog commenting for them.

Commenting on dofollow blogs can be a tedious task, and I have considered hiring someone to do my commenting.  I have seen offers of around $70 to $100 for 100 comments, which seems to be a reasonable price.

Is it a good idea to free up your time to take care of more important things, by having someone building links by commenting on dofollow blogs?

It may be a good idea for you, but there are risks involved.  If you are going to have someone else represent you by commenting with links going to your site, you need to be clear on what you are expecting of that person.

I would be clear about how many comments I want per day.  You don’t want all 100 links done in one day, but rather have them spread out over 2-4 weeks.

You want to make sure your person for hire knows where you want those links placed.  Do you want them on blogs related to your niche?  Do you want them on blogs related to your niche, and they must be dofollow blogs?

Do you want them on dofollow blogs only, preferably related to your niche, but some may be in other niches?  What percentage could be in other niches?

Are there niches you don’t want your comments placed on?  Make sure to spell out where you don’t want them posted.

Do you have Google PR requirements?  For example 20% on PR 4 or above, 30% on PR2 and PR3 and the rest on PR1 and above.

Are you going to provide the blogs to comment on, or are you doing to ask your hire to do that?

Do you require the comments be a certain length?  Perhaps a minimum of 150 characters?

I would be clear that you expect those comments to be quality comments, related to the post.

I would also provide keywords that you want your person to use for the website title, and provide them with the actual links you want them to use.

How are you going to monitor, or spot check, that good comments are being created?  Are you going to ask your person for hire to provide a list of all posts they comment on?

Wow, that’s a lot to ask of someone to do blog commenting, for me anyway.  I really don’t know if I could find someone to do my commenting for around $1 per comment, with all my requirements.

I guess that’s why I’m not hiring out dofollow blog comments.  Plus, I don’t know that I could trust anyone to represent me and my business when it comes to commenting on blogs.  So, I’ll just continue doing it myself.

Mike

DoFollow Blog Backlink Strategy Part 2

Robert was questioning whether his dofollow blog backlink strategy was working. By looking at the Yahoo backlinks to Roberts site, I found a good number of links pointing back to his blog.

This is part #2 of the post related to the dofollow blog backlink strategy and if it really works.

In part one of dofollow backlink strategy, Robert was questioning whether his dofollow blog backlink strategy was working.  By looking at the Yahoo backlinks to Roberts site, I found a good number of links pointing back to his blog.

So, I have to question if Robert is thinking his backlink strategy is not working because he is not seeing the traffic he is expecting.

If a lack of traffic is Roberts gauge of success, there may be a few reasons Robert is not seeing a return on his dofollow blog backlink time investment.  Here are the suggestions I gave Robert, with some detail added.

1. Make sure you are using keywords you want to target in the comment title. First look at some comments on the blog to make sure the blog owner allows keywords. Some only approve proper names.  I tend to shy away from dofollow blogs that only allow me to use proper names.  If they allow keyword titles, or they use the KeywordLuv plugin, make sure you use the keywords you are wanting to target.

2. If you are targeting keywords that are too competitive, you are fighting a loosing battle.  For example, if Robert is using a generic keyword such as “politics” for his keywords, he will never rank well due to the amount of competition he will have to face.  He will need to use more targeted keywords that have less competition to get on the first page of Google.

4.  Use different keywords.  If you use the same exact keyword on all blog commenting you do, Google may get suspicious and it may hurt you.  Change up your keywords so you have a variety of related keywords going to your blog.

5.  Don’t always use your main blog for the Website.  Use individual post URLs for some of your comments.  This is often called deep linking, and will help Google find individual posts, and send traffic to them.  Spread those links around to several pages (posts) on your site.

6. Make sure you leave quality comments so your comments are approved.  I delete about half the comments left on my blog.  It’s usually because they are not related to the post being commented, so I know they never read the blog post.  Or, the comment is just a short comment that adds absolutely no value to the blog post.  Don’t waste your time commenting on blogs if you’re not going to do it right.  Make good comments that will get approved.

7. Don’t just comment on the same blogs. It’s okay to comment on the same blogs over and over, especially if they have a Top Commentors plugin installed.  But, you also need to spread your comments out over multiple blogs.

I would also give Robert one more suggestion.  If I were going to spend the time building a lot of backlinks to a website, I would want to do it to a website that I had total control over.  Robert has done a lot of work, created a lot of unique content on Blogger.com.

If it were me, I would move the content to a WordPress blog on my own domain and web host.  You can get a domain for less than $10 per year and web hosting for less than $7 per month.  With your own domain, web host and WordPress blog you have more control over your website and you can do more with it.

I hope Robert and Sally don’t mind me using their comments for this post about dofollow blog backlink strategy.  They do get a link back to their sites, so that should help 🙂

Your comments are always welcome, and who knows, your quality comments may lead me to do a post related to your comments and you may get a link back to your site in a blog post – another reason to leave good and related comments.

Mike

Is Your DoFollow Backlink Strategy Working?

Does the dofollow blog backlink strategy really work? A case study on gathering backlinks using dofollow blogs.

I have had a couple of great questions and comments lately that I have answered in comments, but thought I would elaborate on the questions/comments here.

The question had to do with the dofollow blog backlink strategy and if it really works.

As I started writing this post, it got to be pretty long, so I will have divided it into two parts.

This is part #1.

Robert from The Silent Majority asked the question below.
“I have been aggresively pursuing the do follow philosophy. As of yet I have not seen much of a return on my time investment. As I am new at this I assume that I am doing something wrong, any suggestions.”

Sally of Fast Flat Sale was good enough to respond to Robert’s question below.
“Answer to Robert, I too have been commenting on do-follow websites for nearly a month now. I have built up over 1500 backlink in yahoo but only 4 backlinks in Google. I’m not sure why but I know it won’t be an overnight thing, it does take abit of time.”

First of all, Sally is doing the right thing by monitoring the number of backlinks that she is getting.  She knows how many backlinks she is building by checking with Yahoo and Google.  How would you know if your backlink strategy is working, or not, if you aren’t looking at backlink numbers periodically.

Sally also notes a big difference between the number of backlinks Yahoo reports and the number Google reports.  I believe this is normal.  It’s my understanding that Yahoo is a better gauge of actual backlinks, because Google does not want to give too much backlink info away.

So, my suggestion to Robert is to first find out how many backlinks you have from Yahoo. Go to http://siteexplorer.search.yahoo.com/ Input your blog into the top Explore URL box.

In the Results you will see the number of pages Yahoo has indexed, and Inlinks, the number of sites pointing back to your site.

Click on the Inlinks button, then I like to select “Except from This Domain” in the Show Inlinks Box, and “Entire Site” in the To box.  This will give you the number of links Yahoo sees pointing to your site from all sites excluding links pointing to other pages on the same site.

When I do this to Robert’s site, I see he does have a good number of links pointing back to his site.  So, it could be Robert is not seeing the results of the backlinks, in terms of visitors, that he is expecting.

Tomorrow, I will finish with part #2 of this discussion on whether the dofollow blog backlink strategy really works.  I will detail what I suggest, to make sure you get the most out of your dofollow blog comments.

Mike

Dofollow Blog Backlink Traffic

Is generating dofollow blog backlink traffic really worth the time and effort that it takes to make quality comments on dofollow blogs?  Does it really work?

I am a strong advocate of dofollow blogs, which is why I blog about it, and I can tell you that my experience tells me that it does work.  This blog is a perfect example.

Following are some of the dofollow blog keywords that this blog ranks for Google.

dofollow blogs (Ranks 5 out of 340,000 Results)
dofollow blog list (Ranks 3 out of 1,210,000 Results)
do follow blogs (Ranks 9 out of 80,400,000 Results)
do follow blog (Ranks 3 out of 60,200,000 Results)
do follow blog list (Ranks 4 out of 37,300,000 Results)
do follow blogs list (Ranks 2 out of 42,600,000 Results)
dofollow blog (Ranks 7 out of 460,000 Results)

Furthermore, my Alexa ranking has been dropping steadily and now stands at the 70,709th most popular site on all of the internet.  You need to take Alexa rankings with a grain of salt, but I have seen my blog traffic stats increase as my Alexa rank has dropped.

The great thing is, I haven’t really done anything special to obtain these rankings.  Here is all I have done.
1.  I made the blog dofollow.
2.  I submitted one article to Ezinearticles about dofollow blogging.
3.  I created one video, that is a spoof of the history of dofollow blogs.
4.  I submitted my site to my dofollow blog list.
5.  I have commented on other dofollow blogs.

I can’t tell you how many dofollow blogs I have commented on, because I haven’t tracked it. I can tell you it hasn’t been all that many – less than 30 I would guess.

There is no reason you shouldn’t me able to increase your blog traffic by following the simple steps above.

Here are a couple of more tips that should help you.
1.  Write good, unique content.
2.  When commenting on dofollow blogs, add quality comments.
3.  Vary your link text when commenting on dofollow blogs.
4.  Don’t always link to your main blog post.  Link to specific posts within your blog to get some deep links to individual posts.
5.  Comment on 3 dofollow blogs every day, or so.  That would give you 30 dofollow backlinks in one month, you could have 360 backlinks in a year.
6.  Comment on different dofollow blogs.  Commenting on the same dofollow blogs over and over will not do you as much good as commenting on different blogs on different domains.

Okay, get out there and start building your traffic by creating backlinks from dofollow blog comments.

Let me stress, as I always do, you must make quality comments, related to the post.  If you don’t, your comment will not be approved, or will be deleted.

Happy blogging!

Mike

VIP Essentials Special Bonus

I’ve been using the VIP Essentials blog review template program for a few months now, and I love it. I like it so much I have spent time improving the standard VIP Essentials template, to improve the review template SEO, and to social bookmark enable it.

I’ve been using the VIP Essentials blog review template program for a few months now, and I love it. I like it so much I have spent time improving the standard VIP Essentials template, to improve the review template SEO, and to social bookmark enable it.

When you buy the VIP Essentials from me you will get my special VIP Essentials Special Bonus for free. The bonus includes all of the improvements I made to my blog review site.

I don’t normally promote someone else’s products on my blogs, but this is a great product to help you get started making money with WordPress blogs.

The VIP Essentials Blog strategy involves using a simple review type of site to promote affiliate programs. The developer of this system, calls his review type sites – conduit sites.

vip essentials bonus
vip essentials bonus

The best part of this system, is it uses WordPress, so it’s easy to create new pages and,as you know, the search engines love these types of pages.

This complete “VIP Essentials package”, gives you the templates and instructions for building Conduit sites.

I put together my first Conduit site using the VIP Essentials blog template a few weeks ago, and have already made a few sales – from just one site.

Here is my Quick Review Of site, that uses the VIP Essentials WordPress Review Template.

I love this concept of building affiliate review sites within WordPress. It’s really just a matter of gathering information about products you want to promote, and then copying and pasting the product information into the appropriate fields in WordPress.

You don’t have to know HTML and create, modify or update static HTML web pages. This WordPress Review site system makes creating review pages very easy.

Like I stated earlier, the search engines love blogs. With a few pings and a little social bookmarking, there’s no reason your blog shouldn’t be indexed in Google in a day – meaning you could start receiving traffic in a day – like I did.

Just spend about an hour a day adding a new page a day, and watch your paydays grow as your website grows. Okay, I haven’t been very good about adding pages every day, but surprisingly, I have some high search engine positions for the keywords I am targeting with my niche review blog posts.

The VIP Essentials WordPress template is great, and works well out of the box. However, it wasn’t setup to use some of the WordPress plugins that I like. So, I had to make a few changes to the template to use my favorite plugins properly.

I also improved the search engine optimization of the template, and added an RSS feed button and social bookmarking buttons.

If you are interested in easily creating an affiliate product review site, this is something you need to check out.

I love this WordPress review site builder, so here’s what I’ll do for you. When you purchase the VIP Essentials through me, I’ll give you the changes I made to the templates – the VIP Essentials Bonus.

You’ll just need to copy the files I changed to your web host (If you don’t have your own web host, website, see below for a special deal).

I’ll also provide you with my favorite plugins, and some information on how to use them properly. Again, you’ll just need to copy the plugins to your WordPress plugin folder, turn them on and make a few changes to the settings.

These templates and plugins will make your review site a lean, mean, easy to use, SEO machine.

I’ll also provide you with any help you need getting your first VIP Essentials Review site setup and running properly.

So, it’s time to get your VIP Essentials Review Site Builder and get started.

Here’s what you need to do:

1. Purchase VIP Essentials.
2. Contact my Helpdesk and give me your Paypal receipt number

I’ll then be in touch and let you know how to get the files I modified to enhance the review system.

Special Deal:

If you don’t have a web host, I will buy you a domain, give you a free months web hosting ($5.95 a month after your first month) and setup your first affiliate review site, with a review already installed for only $35.

You can have your first affiliate promotion website, and not have to do any work getting it setup – and you can have it in a few days!

This additional fee is for purchasing you a domain name, and my time to setup your site. This is in addition to the VIP Essentials package which you will need to purchase. Your site would be similar to http://quickreviewof.com

Here is what you need to do:
1. Purchase the Blog Review Template
2. Contact my Helpdesk, give me your Paypal receipt number, and let me know you want the “Special Install Deal”.

Okay, grab your VIP Essentials bonus and get started using this simple blog money making strategy today.

Mike

Dofollow Blog Incoming Links

Do dofollow blog incoming links from bad neighborhoods negatively affect page rank? This is a really a follow up to my last post about Dofollow Blogs and Page Rank.

Do dofollow blog incoming links from bad neighborhoods negatively affect page rank?

This is a really a follow up to my last post about Dofollow Blogs and Page Rank.

One thing that was mentioned on the blog I refer to in that post, was that page rank may have been negatively affected because of incoming links from other websites that Google may not like – many times called “links from bad neighborhoods”.

It appears the her dofollow blog ended up on some forums, and on some blogs, in dofollow blog lists. You can do a search on Google and find a number of blogs and forums that contains lists of dofollow blogs. You receive a link back to your blog, which you would think is a good thing.

And it probably is a good thing unless Google sees this a something like a link farm, or a site that sells links – something bad that Google doesn’t like. This could result in a link to your blog that is not desirable.

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Side Note:

Many times there lists are not accurate regarding nofollow vs dofollow. Plus, you did not request to have your blog be put on these lists, and it may be difficult getting of the list if you wanted to.

With my DoFollow Blog Directory you place your blog in the directory, I don’t search for dofollow blogs and add them to the directory. The only way you can get in the directory is to initiate it yourself.

You also get to choose your desired link text, you give your blog a description and you choose a category for you blog. This adds much more value to your blog than just some link on a blog or forum.

————————–

So, could being on these lists negatively affect your Google page rank? Good question, and I don’t know.

I have heard that links from bad neighborhoods to your site will not count against you, and also not count for you. This would make the most sense and I hope that’s how Google handles these situations.

If Google counted these bad neighborhood links against you, that could cause some real problems. For example, let’s say you are a devious low life scoundrel – I know this is not true, but the is a hypothetical “what if”.

YOu have a website related to Golf Clubs and you are number 5 on the first page of Google. Of course you want the number one spot, so you devise a devious plan to get that coveted spot.

So, you find a number of bad neighborhood spots on the internet, and you start placing links to your top 4 competitors sites on those websites. Google starts noticing all these bad incoming links and starts dropping your competitors. Your site rises to the number one spot on Google for golf clubs and you win.

But wait, another devious scoundrel knows the same low life strategy that you do, and starts placing links to you on bad sites and knocks you out of the game.

As you can see, this would create a lot of chaos. So, even though bad incoming links won’t help you, I don’t believe they will hurt you either.

I don’t think you need to be concerned about dofollow blog incoming links from bad neighborhoods. But, why not get incoming links from good neighborhoods like the Dofolow Blog Directory.

Mike

Dofollow Blogs and Page Rank

Well, it appears Google has done another page rank update. So, how did your dofollow blog Page Rank do? Does having a dofollow blog affect your page rank? Honestly, I don’t know. My page ranks have not changed at all – up or down, so I don’t know how they would have been ranked if they were not dofollow.

Well, it appears Google has done another page rank update.  So, how did your dofollow blog Page Rank do?  Does having a dofollow blog affect your page rank?

Honestly, I don’t know.  My page ranks have not changed at all – up or down, so I don’t know how they would have been ranked if they were not dofollow.

There are some who believe that your page rank will drop if you are a dofollow blog.  Since you will have more out going links, you will be losing some link juice.  There is probably some truth to that.

I came across Melissa Eaton’s Niche Website Building Tips blog, and she made a post claiming dofollow blogging affected her page rank negatively.  Her PR did drop, and it could have been related to dofollow, or it could be related to some other factors she mentions in her post.

She has turned dofollow off and is going to use a different plugin, that allows you to give your commentors dofollow links after a certain number of posts.

So, you if your PR is negatively affected by dofollow outgoing links, should you turn off dofollow?  Of course that is for you to decide, but here is my view.

Since going dofollow on 4 of my blogs, the page rank has not changed on any of them.  I would have thought that since the last Google update their PR would have increased since they are older, have more incoming links, have more content and have more traffic.

I think there is a strong possibility that my PR could have gone up on at least two of them if they were not dofollow.  So, I have to decide what I would rather have – a better PR, or more traffic.

Since going dofollow on my blogs my traffic has gone up and my Alexa rank has steadily improved on all the blogs.  I really don’t think my traffic would have increased if my blogs were nofollow.

I know that Google PR is important, but I really wonder if it’s as important as it used to be and as important as people believe it is.

I have seen websites with a PR3 or PR4 that I suspect received a high PR because they were ranked on obscure keywords that no one searches for, and they probably don’t have much traffic.  I have seen these sites with an Alexa rank of over 3 million in popularity, when my blogs are steadily dropping to the low 200K in popularity.  FYI, with Alexa lower is better.

I have also seen sites under 50K in Alexa with no PR, or a PR of zero.

So, my belief is – PR, though nice, is not as good as more traffic with a low, or no, PR.  Of course, ideally you would like to have both high PR and a lot of traffic.

I will continue to have dofollow blogs until I have strong evidence that it’s hurting my blogs to the point of costing me traffic.

Mike

Backlinks From The DoFollow Blog Directory

Now you get another dofollow backlink from the FollowList.com dofollow blog directory – and you don’t have to do anything to get it. If your blog is not dofollow yet, it should be. You can find out more about dofollow blogs here.

Now you get another dofollow backlink from the FollowList.com dofollow blog directory – and you don’t have to do anything to get it 🙂

If your blog is not dofollow yet, it should be. You can find out more about dofollow blogs here.
After you have changed your blog to dofollow, I suggest you add it to my dofollow blog directory.

Adding your blog to the directory will help those looking to post on your blog, find your blog. Plus you get a dofollow backlink from the directory.

DoFollow Blog Directory
Now, when you add your blog to my dofollow blog directory, you will also get a dofollow link from EFixx.com.

EFixx.com is a social bookmarking, voting site similar to Digg, that is dofollow enabled.

All blogs in the FollowList blog directory are automatically being imported into the EFixx.com, DoFollow Digg Clone. You don’t have to do anything, this is being done automatically.

DoFollow Digg Clone

Note: If you don’t see your blog in the EFixx.com listings, it just means it hasn’t been imported yet, but it will. I want the EFixx Digg clone service to import the blogs slowly, over time, to appear as natural as possible, to get Google to love it – making your backlink more valuable.

I have big plans for your links in the dofollow blog directory, adding them to EFixx is just the first step. I have plans to have them added to several other Digg clone sites (maybe even your own Digg clone site) to increase your backlink exposure.

By the way, feel free to add all your blog posts to EFixx.com, to get a backlink to those posts. You simply register at the DoFollow Digg Clone site and submit links to your blog posts, articles, and even your websites.

Next time I will need to talk about getting the most from the data you provide the dofollow blog directory.

Mike

A Simple Backlink Strategy

As you know, one good way of building backlinks is by posting on dofollow blogs. This is one of my favorite strategies, that’s why this blog exists and why I created my DoFollow Blog Directory. Because I am always interested in building backlinks, a post by Alex Sysoef caught my eye.

As you know, one good way of building backlinks is by posting on dofollow blogs. This is one of my favorite backlink strategies, that’s why this blog exists and why I created my DoFollow Blog Directory.

Because I am always interested in building backlinks, a post by Alex Sysoef caught my eye. He has a great post, Build Oneway Backlinks Through Influence Guide, that contains a video he did that shows another way to build backlinks.

This video has a couple of great tips on how to use Google and Google Alerts to notify you when someone links to your blog. His strategy is to reciprocate by doing something in return for the link – like Stumbling or Digging the post that links to him.

This has two benefits:
1. Gives you a chance to use the law of reciprocity
2. Can bring you more traffic as you Stumble and Digg those posts linking to you.

This is one of those simple strategies that makes so much sense that you wonder why you didn’t think of it yourself.

You can implement this simple backlink strategy today – it will only take a few minutes of your time.

Mike

Want to save this post to your computer for later reference?  Download the Backlink Strategy Report